Favorite Freebies from the World’s Cheapest Copywriter

Since leaving my jet-setting, executive-type sales/marketing position at a technology company, I’ve become ultra cheap.
 
Not just kind of cheap. I mean really, almost insanely cheap.
Example 1: at first I budgeted 3 trips a week to my favorite coffee shop, but then I discovered that I can buy 25 tea bags and make chai at home [...]

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A free 2:04-Minute Timer

Ok, so I did a search to see if I could download a 2-minute timer that didn’t cost $10 like the one from David Allen’s website. I found a couple that required .Net Framework, and since I couldn’t figure out what that is, I created my own little timer in PowerPoint. Then I downloaded a [...]

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Things pile up when I don’t apply David Allen’s 2-Minute Rule

Another of my new business resolutions was to keep my Outlook Inbox crystal clean at all times. I told myself that I wouldn’t go to bed if I had not finished the things that had come in that day – either filing things or answering people or setting up tasks that couldn’t be done right [...]

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Everyone should experience the joy of teaching

Since I started my new business, one of the ways I’ve been making ends meet is by teaching day-long computer courses for a San Diego training company. Today I taught an advanced class in PowerPoint. I had only three students, and they all were very experienced computer users. Because of a miscommunication, we started the [...]

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Really dumb mistake #245: Not Monitoring Google AdSense

Boy did I goof. I signed up a while ago for Google’s AdSense program, which, in theory, is pretty cool. You can pick keywords and geographic areas where your ad will appear in the Google network sponsored searches. You can control the budget and bid on how much you are willing to pay for exposure, [...]

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The stupid things I do now because of technology

I needed an address from an email, and I was flummoxed. How was I to print out the address without printing out the whole email? I mean, sure, I could have printed out the whole email, but that’s a waste of ink. I could open the email, select the area I wanted to print, open [...]

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My 3 Biggest Direct Mail Mistakes

I worked *forever* to find a source of fairly inexpensive recycled paper products for my marketing efforts. I found and fell in love with Wizard Graphics, offering their full line of high-quality printed material on recycled paper. And they had a special on postcards, so I worked all night for three nights in a row to [...]

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On the MySpace signup page, do the birth years even go back to 1968?

The same person who encouraged me to start my own blog swore to me that I had to be on MySpace and Facebook. These social networking sites have become as necessary as a cell phone for anyone under the age of 30, especially for single folks looking to meet other single folks. But I’m much [...]

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AddressGrabber

I just received an approval to add someone to my newsletter list for Avenue Z, and I got to use one of my favorite new tools, AddressGrabber. Instead of typing her contact info into my contacts, I just highlighted her signature with all the info, hit my little AddressGrabber transfer button, and in two more [...]

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